Analytics & Tracking Web Development | Digital Position
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Joined Digital Position in

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Analytics + Tracking

We fix your broken tracking so you can finally trust your data.

Broken tracking leads to bad decisions, wasted budget, and misleading wins. We rebuild your tracking foundation so the numbers you see reflect reality.

Profit-first strategy
Full-funnel awareness
CRO-focused development

The easiest way to improve your performance marketing in 2026 is true first-party server side tracking.

1.

We handle the setup for free. We implement the full server-side tracking infrastructure on your domain at zero cost.

2.

We monitor the new system against your old setup to quantify exactly how much lost revenue we are recovering.

3.

You only pay the one-time $2,500 fee after we have tracked $10,000 in additional revenue that you were previously missing.

Without first-party $392k
With first-party $694k
Google Ads Reported Google Ads revenue, Q4 2024

Our first party server side tracking implementation saw PeachSkinSheets +3,000 reported purchasers and $300k in Google Ads revenue.

With first-party $900k
Google Ads Reported Google Ads revenue, Q4 2024

Our first party server side tracking implementation saw Milk Street +1,100 new customers and $900k in tracked Google Ads revenue.

Without first-party $60k
With first-party $79.1k
Google Ads Reported Google Ads revenue for 9/1 – 10/27

Our first party server side tracking implementation saw Mary Square numerous increases on both Google and Meta.

How is this different than the server side tracking you set up years ago? Take a look.

Click ID storage (Facebook, TikTok, Google, etc)

Standard pixels "forget" a user existed after just 24 hours. If they buy a week later, your ads get zero credit.
We extend the memory. We keep that data for a full 365 days. This proves the actual ROI of your campaigns so you don't accidentally pause winning ads just because they take longer to convert.

Conversion Loss

Ad blockers and connectivity errors currently hide 30-60% of your sales data from the platforms.
We bypass those errors to capture nearly 100% of revenue. When the algorithms see every sale, they bid smarter and lower your cost per acquisition.

Trusted by Safari/iOS and other browsers

Safari and iOS aggressively block standard trackers, making iPhone users invisible to your marketing.
We make you "native". Our setup looks like a legitimate part of your website infrastructure. Browsers trust it, meaning you can finally retarget and attribute mobile traffic correctly.

Not to mention, here are just a few examples of what we can track, store, and send back to platforms for improved performance.

Compare for yourself!

Yes, we're on Slack! Close collaboration is a requirement for results.

This could be us... ❤️

Flexible contracts

Proactive communication and execution

Accountable to your KPIs

"Digital Position is an excellent extention of our team. We have worked with them for about a year to scale our business at a profitable level, and have accomplished that time and time again. Unlike many partners, they are always proactive to meet our needs and address any concerns. I highly recommend the Digital Position team!"

Jason Jabaut

COO at Fleet Feet

"The Digital Position team is always delivering behind the scenes. We have a long and proven relationship that has allowed us to really trust them. They always seem to have our best interest at heart and that has led to serious growth for both us and them. It continues to be a strong partnership."

Joe Murphy

Director of Business Dev at Old World Christmas

Let's fix your conversion tracking for good

1.

We look past platform attribution to identify exactly what’s contributing to your MER and what’s wasting budget.

2.

We pause the specific creatives, audiences, and keywords that fail to meet profitability targets to stop wasted spend immediately.

3.

We increase budgets on winning strategies and iterate on top-performing creatives to maximize total revenue.

FAQs

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