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PPC Tools
PPC ROI Calculator
Google Ads Cost Calculator
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Google SERP Snippet Preview Tool
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Recent Posts

John VickeryJohn Vickery|June 26, 2025
PPC

Meta Ads Incremental Attribution: Is The New Feature Worth It?

Meta’s Ads Manager now includes a new setting: Incremental Attribution. This option shows you conversion lift, basically, what sales wouldn’t have happened if your ads...

John VickeryJohn Vickery|June 3, 2025
PPC

Meta Ads Advantage+ Enhancements: A Complete Guide

Meta Ads Advantage+ is one of those tools that can seriously level up your ad campaigns on Facebook and Instagram. With a bunch of features...

John VickeryJohn Vickery|May 21, 2025
News

Meta’s New “Top Creative Themes” Feature Just Dropped

Meta is finally giving us more insight into what’s actually working in our ads, and it’s long overdue. They just rolled out a new reporting...

John VickeryJohn Vickery|April 1, 2025
PPC

Facebook Ad Audience Targeting Isn’t Dead, You’re Just Using Them Wrong

Every few months, someone declares interest targeting is dead on Facebook. And sure, if you’re expecting it to drive the same ROAS as your best-performing...

✉️ Join our email list

Subscribe to our mailing list to get our full industry insights email just once per month! Game-changing for your business and easy on your inbox.

Featured

John VickeryJohn Vickery|June 3, 2025
PPC

Meta Ads Advantage+ Enhancements: A Complete Guide

Meta Ads Advantage+ is one of those tools that can seriously level up your ad campaigns on Facebook and Instagram. With a bunch of features...

More Posts

John VickeryJohn Vickery|September 24, 2024
PPC

Meta Rolling Out Major Business Tool Updates In Q4 2024

Meta is rolling out changes to its Business Tools, focusing on tightening data restrictions, impacting how advertisers use custom audiences and track performance. Soon, certain...

Kaylee PriceKaylee Price|September 4, 2024
CreativePPC

Creative Trends – September 2024

In our ‘Creative Trends’ series, we showcase some of the best creative we’ve seen this month. Whether it be for creativity, effectiveness, or a mix...

Kaylee PriceKaylee Price|August 9, 2024
CreativePPC

Creative Trends – August 2024

In our ‘Creative Spotlight’ series, we showcase some of the best creative we’ve seen this month. Whether it be for creativity, effectiveness, or a mix...

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