How to Manage a Digital Marketing Agency
How hreflang helped Peter Millar have their best holiday season ever. 💸
Problem: Neither Peter Millar's US or UK websites had hreflang attributes deployed on their pages.
"Hreflang attributes are really important for brands with sites that're dedicated to specific languages or regions. Without them, Google may struggle to determine which site is supposed to rank in which language or region and it can impact your rankings. We saw immediate improvement in both the US and UK markets after helping Peter Millar deploy hreflang across both of their sites."
- Deployed hreflang attributes across all pages of both https://www.petermillar.com/ and https://www.petermillar.co.uk/ to communicate to Google that the .com sub-domain is intended for English speaking audiences in the United States and the .co.uk subdomain is intended for English speaking audiences in the United Kingdom.
- Simple as that! It really demonstrates the value in having genuine experts that can identify these easy, high-impact adjustments for your brand.
Results:
Your success story starts here.
You need someone in your corner willing to track, strategize, and, not just manage, but absolutely conquer your marketing. Luckily for you, that's what we do best. We're ready when you are.