How Much Should A Small Business Spend On Google Ads? [UPDATED 9/1/23]
Selling a product or service isn't enough to succeed anymore. You need to drive real, tangible value to stand out from your competitors. Our SEO brand building process helps you identify and ensure your business provides the many value components, so your brand is beneficial to your target market.
Branding is the most significant factor separating companies that grow slowly from those that explode with rocketship-like growth. Do you find yourself getting lost in the “weeds” of daily and weekly numbers, frustrated that your business isn't expanding like you think it should be? It’s time to refocus on what makes potential customers hand over their hard-earned money and prioritize SEO brand building to reach them online.
We work with you to determine what makes your brand unique and highlight those qualities to the masses with brand awareness SEO. For example, it’s one thing to sell a jump rope. It’s another to create a fitness lifestyle brand around jump roping that educates your audience, gets them talking about your business, and encourages engagement through various forms of content. We help you achieve the latter!
Sunski joined the Digital Position family in 2019 on SEO but loved our services so much they joined us on the PPC side as well in early 2020. Right from the beginning, they were on board with a variety of our strategies. We began proposing new content, beefed up their “about” page and information on the company’s background, improved URL structure, helped oversee the launch of new products, and improved targeting sitewide. Once PPC entered the fold, we were able to completely reimagine their goals and illustrate through data a better way to manage PPC ads toward business profitability instead of ROAS. Sunski has been an amazing partner and we will continue to crush it for them for years to come!
#1
Position for "clear frame sunglasses"
346%
Increase in SEO non-branded traffic
176%
Increase in PPC revenue
You see everything we see in real-time via our proprietary reporting platform, DataPulse. See organic traffic projections, keyword rankings, contact info for your SEO brand team, and more. We want you to experience, first-hand, how our brand awareness SEO services work to achieve your desired results over time.
Anytime, anywhere.
Building a strong brand is essential for long-term success. You can attract new customers, earn repeat business, and even command a premium price with a well-known and respected brand. But in today's competitive landscape, simply having a great product or service is not enough. Businesses need to be visible online to succeed, and that's where SEO brand building comes in. By partnering with an experienced SEO firm, you can employ brand name SEO strategies that help your website rank in search results, ultimately driving sales. At Digital Position, we help you increase brand awareness SEO through link building, content marketing, technical SEO services, and more!
Every client starts with our base SEO consulting package. We dive into research, track your results & rankings, monitor your tools, communicate with search engines, proactively propose projects, answer your questions, oversee the execution of projects, and more. Once we determine the best brand awareness SEO strategies for your business, you can work with us to execute the tasks or use your internal team to write content, update your website, etc.
Not unless we're on a revenue share model. Otherwise, you can increase the rate we send you insights and ideas or slow us down. We keep our packages flexible to ensure you receive the exact services you need to build a valuable brand, using brand name SEO strategies to reach and engage your audience.
Every client starts with a month-to-month agreement with a 30-day opt-out. This flexibility ensures you stay with us because you want to, not because you’re contractually obligated. Because the average SEO client remains with Digital Position for 3.5 years (yup), we're not worried about locking our clients into a long-term deal. Let us help you build a valuable SEO brand, and we don’t think you’ll want to leave!
We didn't like any of the "stock" reporting solutions, so we built a proprietary software called DataPulse. You can log into it as a client to see your SEO metrics in real-time. We then typically send a monthly SEO report with an analysis of the metrics, a summary of projects completed the previous month, and the projects for the upcoming month. Then we hop on a monthly call to prioritize tasks and develop an execution plan. Custom reporting options and a more frequent cadence of calls are absolutely an option.
Once we help you build a value-based brand and grow it through brand awareness SEO strategies, you can transition into other SEO services to keep the momentum going. For example, our Shopify SEO services are ideal for ecommerce businesses who want to increase online sales. Our local SEO and franchise SEO services help target a location-specific market and get feet in your company's doors. We also offer SEO consulting if you’re unsure where to start to improve site visibility and website traffic. Our expert SEO team will help you determine the best next steps for your company!
Ready to talk about your SEO brand building strategy?
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